Minor International Public Company Limited (MINT) is thrilled to announce a milestone achievement in its hotel expansion strategy with its inaugural entry into Singapore—a bustling metropolis and pivotal Asian gateway. This landmark move comes through a collaborative partnership with Kajima Development Pte. Ltd. (“Kajima”) and Alwathba Investment LLC (“Alwathba”), paving the way for a lifestyle hotel in the heart of Singapore, adjacent to the Central Business District (CBD) and Chinatown. Forging this path, MINT, Kajima, and Alwathba leverage their longstanding partnerships, spanning projects across Thailand and beyond. Once the transaction is finalized, the ownership of the hotel will be split among Kajima (50%), MINT (25%), and Alwathba (25%). Marking MINT’s debut in Singapore’s hospitality arena, the plan is to develop a 13-story hotel with 200 keys at 24 Peck Seah Street, a prime location near Tanjong Pagar MRT. The hotel proudly carries the “Avani” brand, making its maiden appearance in…
Posts published in “Thailand”
Dataxet has just unveiled DXT360 Essential, an ingenious dashboard designed to revolutionize brand tracking. Imagine having real-time insights from TV, radio, print, websites, and social media, all at your fingertips! This breakthrough platform offers marketing professionals a swift and comprehensive way to monitor and analyze brand mentions, turbocharging their strategy planning and decision-making processes in the fast-paced digital era. Dataxet Limited, renowned for its media intelligence prowess and leading the news agency pack in Thailand, has crafted DXT360 Essential to untangle the often messy web of data collection and analysis. This innovation squarely targets the pain points of marketers and PR experts who juggle multiple media sources. The allure of DXT360 Essential lies in its all-encompassing 360-degree news tracking capability. On a single, user-friendly dashboard, it collates brand mentions from a wide array of media—both online and offline. This holistic view enables businesses to keep a close watch on evolving…
The Department of Marketing at the prestigious Chulalongkorn Business School recently rolled out the red carpet for the “Most Powerful Brands of Thailand 2024” awards ceremony. This glittering event, celebrating excellence across 29 product categories, stands as the most comprehensive brand survey in Thailand. At the helm of the proceedings was Professor Dr. Wilert Puriwat, D.Phil. (Oxon.), the Acting President of Chulalongkorn University, who had the honor of presenting the awards to eager brand executives in the university’s grand auditorium. Asst. Prof. Dr. Ake Pattaratanakun, the commanding head of the Department of Marketing, highlighted that this brand ranking is part of an expansive research initiative by the department, conducted every two years. This year marks the 7th edition of this landmark survey. Alongside the reveal of the top brands across 29 product categories, the research team delved into crucial factors that drive brand strength, offering a treasure trove of insights…
Imagine the thrill of a new adventure awaiting you, and this time, it’s a bold plan that’s been set in motion by the Expressway Authority of Thailand (Exat). A new bridge connecting the mainland to the famed Koh Chang island in the Trat province is on the horizon. This isn’t just any ordinary bridge project; it’s a significant development poised to redefine how travelers and locals alike will experience the serene beauty of Koh Chang. In an effort to ensure the project reflects the public’s desires, Exat kicked off public hearings for the bridge and its four proposed routes. The first hearing took place in Muang district, Trat, and unsurprisingly, the idea received an enthusiastic thumbs-up. Local participants fervently backed the initiative, envisioning a gateway through Muang district that would invigorate the economic pulse of this bustling provincial hub. The residents’ voices echoed a common chorus: they aspired for a…
Vistar Media, the preeminent global provider of technology solutions for out-of-home (OOH) media, is thrilled to announce the grand opening of its new office in Bangkok, Thailand. This strategic expansion marks a significant milestone in Vistar’s commitment to Southeast Asia (SEA), a region that’s experiencing an exhilarating surge in digital out-of-home (DOOH) advertising. To lead this venture, Vistar is delighted to welcome Sharin Chawla, an accomplished digital marketing aficionado, as Director of Sales & Partnerships, Thailand. “Launching our Bangkok office is another monumental step in our expansion across Southeast Asia, particularly in a vibrant market like Thailand,” stated Ben Baker, Managing Director for APAC at Vistar Media. “With Sharin’s expertise in the Thai market, we are perfectly positioned to accelerate the adoption of programmatic DOOH and deliver unmatched service and groundbreaking solutions to our clients.” Chawla brings over 14 years of invaluable experience in digital marketing across Thailand, with a…
The Chao Phraya River glistened under the morning sun as it flowed steadily beneath the Dechatiwong Bridge in Muang district, Nakhon Sawan. On this particular Monday, the water level continued its relentless rise, offering a picturesque yet ominous scene of nature’s grandeur. The local Public Relations office had captured this moment, hazarding a reminder of the power of the river that courses through the heart of Thailand. News was spreading fast—much like the floodwaters themselves—that the Chao Phraya Dam was gearing up for a significant release. The dam, a crucial sentinel in Thailand’s water management infrastructure, was preparing to discharge more water due to the relentless influx from northern provinces. Thanet Soomboon, the astute director of the Water Management and Hydrology Bureau, made the announcement early Monday. He revealed that this decision was a matter of days away. As Mr. Thanet explained, water from the northern floods was barreling downstream,…
Officials, in a dramatic turn of events, have arrested a suspect and confiscated a delightful array of items – including a water rocket – near the picturesque Moei River in Mae Sot district, Tak, right across from Myanmar, on Sunday evening. (Photos: Assawin Pinitwong) In the tranquil yet bustling district of Mae Sot, nestled along the Moei River, a peculiar yet intriguing incident unfolded. Authorities apprehended a 30-year-old man, Jongrak Leela, who hails from the northeastern province of Roi Et, under the suspicion of attempting something both audacious and illegal. Allegedly, he was trying to string power and communications cables across the serene waters of the Moei River, connecting Thailand to Myanmar in a rather unorthodox manner. The scene resembled a curious blend of an engineering experiment and a covert operation. The meticulous seizure included an assortment of 16 iron pipes, enormous rolls of wire and optical fiber cables, a…
The Department of Land Transport (DLT) clarified that the Chinese tourist pictured brandishing a Thai driver’s license in a controversial online post had obtained the document legally. This image, which was featured in an advertisement promising “fast-track” services for official paperwork on a Chinese e-commerce platform, sparked anger across Thailand after it was reposted by a local social media user. The post alleged that the woman had acquired her Thai driver’s license in Chiang Mai without undergoing any theoretical training or practical testing. DLT officials responded on Sunday, stressing that the woman had rightfully secured her license from a DLT office in Chiang Mai. They confirmed that her image had been used without permission to promote these unauthorized services. The department warned tourists to be cautious of such advertisements, as they are often scams. These fraudulent pages frequently misuse the department’s logo or showcase photos of legitimate license holders to…
The Expressway Authority of Thailand has recently unveiled a pivotal development for both locals and tourists of Koh Chang in Trat province. By launching public hearings, the goal is to determine the best of four possible routes for a proposed bridge that will connect the mainland to this idyllic island. This initiative represents a leap forward in improving accessibility and enhancing the overall travel experience to one of Thailand’s most prized destinations. Exat’s Deputy Governor, Katpachon Udomthampakdee, has outlined the potential routes, each varying slightly in distance and integration points on both the mainland and Koh Chang. Understanding these intricacies is vital for stakeholders to weigh the pros and cons of each option. Here’s a detailed look at the four proposals: First and Second Route Options: Both of these routes would kick off at the 0.85 km marker on Highway 3156 in Ban Nong Prue village, located in the Laem…
Imagine, if you will, the sun setting behind the lush, green mountains of Koh Chang, one of Trat’s most cherished paradises. A picturesque ferry makes its daily voyage, carrying eager travelers to this verdant island, where both beauty and mystery reside. It seems, however, that some visitors are not just there for the breathtaking scenery but possibly for more clandestine reasons. National parks chief Chaiwat Limlikhit-aksorn recently voiced his apprehensions over a surge in land transactions on Koh Chang involving investors potentially aligned with shady enterprises. Mr. Chaiwat, the vigilant overseer of the National Parks Office under the Department of National Parks, Wildlife, and Plant Conservation Centre, alerted local authorities to the concerning trend. “There are allegations of these investors having ties with dubious businesses,” he remarked. “This warrants close scrutiny from the government and local officials.” In his observations, Chaiwat noted that large companies are increasingly setting up shop…