When Bangkok Governor Chadchart Sittipunt stood at a podium on December 11 to launch a new childhood-obesity initiative, the audience didn’t just get policy speak and program timelines — they got a blast from the past. Behind him, projected above the stage, was a grainy childhood photograph of two delightfully chubby boys. The boys were later identified as Chadchart and his twin brother, Chanchai Sittipunt. The image halted scrolling thumbs and lit up Thai social media, but the campaign it introduced is no joke: “Don’t let children become obese” is the city’s fresh, ambitious push to shape healthier futures for Bangkok’s youngsters. A coalition of partners — and a memorable image The campaign is a collaboration between the Bangkok Metropolitan Administration (BMA), the Thai Health Promotion Foundation, the Royal Danish Embassy in Thailand, Novo Nordisk Pharma, and Nudge Thailand. It sits under the wider “Bangkok: City for Better Health” policy … Continue reading Chadchart Sittipunt Launches Bangkok School Curriculum to Tackle Childhood Obesity