It’s time to crank up the volume on luxury audio experiences, as the cutting-edge French brand, Devialet, proudly unveils its very first branded store in the vibrant land of Thailand. Nestled within the impressive walls of Central Chidlom, this flagship location is not just a new dot on the map for Devialet, but a loud and clear statement of the brand’s booming ambitions in the Asia-Pacific region. For the discerning audiophiles of Thailand, this is a sound promise of unparalleled musical adventures on the horizon.
Central Chidlom, steeped in prestige and history, has long held its throne as Bangkok’s ultimate one-stop-shopping destination. It’s a place where exclusivity dances with an unparalleled shopping experience, making it the perfect stage for Devialet’s latest venture. This strategic partnership doesn’t just redefine luxury retail in Bangkok. It cements Central Chidlom’s reputation as “The Store of Bangkok,” harmonizing perfectly with Devialet’s innovative ethos.
Opening shop in such an iconic spot is a significant stride for Devialet. This newly minted location isn’t just a store; it’s a symbol of the brand’s intent to strike a chord with the Thai market and lay the groundwork for future expansions. Devialet’s commitment to creating exceptional listening experiences is as resounding as ever, aimed squarely at the hearts of demanding music lovers across the region.
Among the star attractions in this auditory wonderland is the exclusive Listening Room. This sanctuary is crafted to deliver an intimate and immersive exploration of sound, allowing visitors to bathe in the acoustic wonders of Devialet’s masterpieces within a bespoke architectural setting. The Blue Listening Room showcases the crème de la crème of Devialet’s technology, transforming music listening into a spectacular journey as the artists intended.
Devialet’s Co-Founder and Chief Design Officer, Emmanuel Nardin, shared his insights on this sonic haven: “Our vision for the Central Chidlom store was to embody the essence of Devialet—bringing out the raw emotions evoked by pure sound. The minimalist design of this open, bright space is a celebration of purity. We’ve meticulously refined the listening experience with a sophisticated interplay of lights, making every note and every vibration vividly come alive.”
But the allure doesn’t stop at the Listening Room. The store proudly parades Devialet’s full product selection, from the iconic Phantom speakers and Dione soundbars to the sleek Gemini II true wireless earbuds. To top it off, exclusive previews of brand-new products set to launch at the year’s end will give customers a peek into the latest marvels in audio technology.
To mark the momentous occasion of its grand opening, Devialet plans an exclusive event featuring a “Devialet Talk” with Martin Ku, Regional Director APAC. Also joining the festivities are well-loved actor and singer “Ice Paris” and the rising star DJ Iris Intarakomalyasut. After all, what’s an audio celebration without music? DJ Iris will electrify the room, showcasing the exceptional auditory prowess of Devialet speakers. Get ready, because this event promises to sweep guests into an immersive soundscape that’s pure Devialet magic.
Devialet is just another overpriced luxury brand catering to people who care more about the brand name than sound quality.
Honestly, if you haven’t experienced their Phantom speakers, you’re really missing out. The clarity and depth are unmatched.
I’ve tried them, and yeah, they’re good. But are they truly worth that price tag? There are budget speakers that can compete.
It’s not just about sound; it’s about the entire experience and aesthetic. People pay for art, not just sound waves.
I get that, but I prefer spending on actual music rather than equipment that’s borderline elitist.
Cool to see a company expanding into Asia-Pacific, but isn’t Bangkok prone to flooding? Seems risky for expensive tech.
Central Chidlom is pretty high-end and probably well-prepared for any eventuality. Plus, Asia is a huge market for luxury goods.
Agreed, but no matter how well-prepared, you can’t completely eliminate natural risks. Let’s see how it goes.
The real question is whether Thai audiophiles will fully embrace a brand like Devialet over more established Asian brands.
Great point! Asian markets have their own giants in the audio field. It’ll be interesting to see how Devialet positions itself.
They might win over the elite crowd, but the average consumer might stick with what they know.
Devialet’s brand is all about perception, and in Asia, luxury perception is big business. They just might pull it off.
Does anyone else find the whole ‘Listening Room’ concept a little pretentious?
I think it’s a unique touch! A space dedicated to immersive listening makes total sense for their brand.
It’s all marketing gimmickry. I’d rather enjoy music in my own home than in some store’s fancy room.
Yeah, see, I’m all for good sound, but some folks just eat up these fancy setups like it’s revolutionary.
Having Ice Paris and DJ Iris at the opening sounds like a great mix of tradition and modernity. Smart move!
If the products are as ‘innovative’ as they claim, why don’t they hook us up with a comparative demo reel with other brands?
They probably don’t because it would reveal that they’re not as unique as they want you to think.
Honestly, if I get the money, I’d totally invest in a Devialet system. The luxury and performance seem worth it to me.
They do have a certain allure, but it’s always good to ask whether you’re paying for brand or performance.
True, maybe a bit of both. But hey, if it makes me happy…
We need more brands like Devialet to push the boundaries on what audio equipment can do.
Thailand is a hub for tech and innovation. Devialet opening here isn’t surprising at all.
It’s refreshing to see European brands tapping into Asian markets; this could lead to exciting collaborations.
I hope Devialet’s presence encourages local brands to step up their game. Competition is always good.
Has anyone actually attended such opening events? They’re usually all style with little substance.
Regardless of what people say, I think this is an exciting moment for Bangkok! It’ll draw in tourists interested in luxury.