In an exciting collaboration set to reshape the landscape of waste management in Thailand, CP AXTRA Public Company Limited, famously known for their Makro and Lotus’s outlets, has teamed up with the PTT Group. This partnership, featuring PTT Global Chemical Public Company Limited (GC) and PTT Public Company Limited under the ambitious Petrochemical and Refining Integrated Synergy Management (PRISM) strategy, has unveiled the noteworthy “AXTRA Green Together” initiative. Their mission? To establish a new benchmark for environmental preservation by championing plastic waste reduction and inspiring community involvement in sustainable practices.
As part of this groundbreaking campaign, Makro and Lotus’s stores sprinkled throughout the bustling Bangkok metropolitan area have become hosts to PET bottle collection points. This initiative dovetails seamlessly with GC’s YOUturn recycling and upcycling platform. Picture this: collected plastic bottles metamorphosing into sleek, sporty jerseys that will be gifted to students across the Land of Smiles. Beyond just a push to reduce waste, this endeavor marks a spirited celebration of World Recycling Day, raises eco-consciousness, and underscores CP AXTRA’s ambitious objective of achieving zero landfill waste by this year—an aspiration that syncs perfectly with the PTT Group’s commitment to Net Zero Emissions.
“Sustainability is woven into the very fabric of what we do at CP AXTRA,” stated Mrs. Siriporn Dechsingha, the Chief Corporate Sustainability and Communication Officer at CP AXTRA Public Company Limited. “With the ‘AXTRA Green Together’ campaign, our target is to collect a staggering 1.4 million plastic bottles and revitalize them into athletic jerseys for young Thais. Significant change is only possible through the collective efforts of every sector, and together, we have the power to cut down waste, address the climate crisis, and navigate towards a brighter, sustainable tomorrow.”
Echoing her sentiments, Mrs. Chananchida Wiboonkanarak, Senior Vice President – Strategy and Business Development at PTT Global Chemical Public Company Limited (GC), shone a light on the critical role played by meticulous waste sorting and the principles of the circular economy. “Our campaign is laser-focused on curbing waste right from its origin and ensuring that PET bottles seamlessly flow through the recycling continuum with GC YOUturn. Thanks to WasteBuy Delivery Company Limited, which expertly manages logistics, the amassed plastic bottles make their journey to ENVICCO Limited—a top-tier producer of rPET and rHDPE plastic pellets for GC—guaranteeing sterling-quality recycling.”
The AXTRA Green Together campaign stands as a beacon of CP AXTRA’s unwavering pledge to unite businesses, communities, and individuals in the valiant cause of environmental stewardship and the advocacy of the circular economy. Every consumer is urged to participate by dropping off their used PET bottles at the thoughtfully placed collection points in Makro and Lotus’s stores across the vibrant Bangkok metropolitan area, giving them a chance to be part of something much larger than themselves.
For those eager to contribute: simply drop off your PET bottles at any Makro and Lotus’s stores. Stay in the know with updates on the campaign through popular hashtags like #CPAXTRA, #PTTGROUP, #GCYOUturn, #makro, #Lotuss, #MakroXLotuss, and #AXTRAGreenTogether. Join us as we knit the fabric of a sustainable future, one plastic bottle at a time!
It’s amazing how initiatives like ‘AXTRA Green Together’ are paving the way for sustainable development! This is exactly what we need to fight the climate crisis.
While it sounds great, isn’t it just another corporate greenwashing tactic? Actions like these often serve as a distraction from the bigger environmental harm they might be doing.
That’s a fair point, Sam, but I believe any effort towards sustainability should be encouraged. At least they are addressing a real problem actively.
I think transparency is key. If CP AXTRA and PTT Group are really transparent with their processes, it could set a precedent for others.
This is inspiring. Turning bottles into jerseys is such a creative way to address waste. But I wonder, what about other types of plastic waste?
True. PET bottles are just the tip of the iceberg. There are still many forms of plastic that are harder to recycle.
Exactly. It would be interesting to see if they have plans for tackling other plastics in the future.
Why should we focus on recycling when these companies could reduce plastic production in the first place? Prevention is better than cure, right?
This initiative is a great start, but I hope they also invest in educating people about reducing the use of single-use plastics altogether.
Absolutely. Education is essential for long-term changes. People must understand why reducing and recycling are vital.
Exactly! Imagine if schools got involved too. Kids could be ambassadors for change in their communities.
Why is no one talking about the carbon footprint from producing these jerseys? There’s more to sustainability than just recycling.
Valid concern, Sam. I hope they’re considering the full lifecycle of their products.
This initiative could spark some amazing innovations in recycling technology! Exciting to see where it leads.
Too little, too late. The amount of plastic waste is massive, and minor initiatives can’t change the global crisis.
Every small effort contributes to the bigger goal. If more companies followed AXTRA’s example, we might see substantial impact.
Boycott is stronger than sitting and waiting for corporations to do right by us!
Imagine if all big companies collaborated like this. It could revolutionize our approach to sustainability!
Agreed, but collaborations need oversight to keep them accountable.
We’ll need more than just fancy campaigns; systemic change is required at the policy level to truly address waste management.
I’m new to this topic. How does recycling PET bottles actually help the environment?
Great question! Recycling reduces the amount of new plastic produced, cuts down on waste, and saves energy required in new production.