Get ready to make a splash this April as King Power Group, Thailand’s premier travel retail giant, rolls out the RANGNAM SONGKRAN FESTIVAL “EPIC FUN”. From April 10th to 15th, 2025, King Power Rangnam will transform into a lively oasis of culture and entertainment, offering visitors an unforgettable BEACH! experience. Merging the best of Thai customs with top-notch entertainment, this six-day festival will be a whirlwind of music, delicious food, dynamic games, enticing shopping deals, and celebrations that promise never-ending excitement.
The festival?s grand opening was a vibrant spectacle, led by none other than Prime Minister Paetongtarn Shinawatra. Alongside a dazzling parade, top celebrities like Jeff Satur, Ling Ling Sirilak Kwong, Aom Kornnapat Sethratanapong, and Aim Sanphet Kunakorn graced the occasion, setting the festive tone with a theme that encourages attendees to “Splash, Dance, Play, Eat, Shop” in a carnival of pure fun.
Mr. Aiyawatt Srivaddhanaprabha, the innovative CEO of King Power Group, articulated their commitment to boosting Thailand’s tourism during Songkran. As part of the government’s Thailand Summer Festivals initiative, King Power aims to catapult Rangnam into a perennial global festival hotspot with their vision, The Power of Possibilities. Mr. Srivaddhanaprabha stated, ?Through this vibrant event, we not only highlight Songkran on an international pedestal but also bolster the local economy.? This sentiment rings true, with the Tourism Authority of Thailand (TAT) projecting a dazzling turnout of 3–4 million international visitors, generating a staggering 25 billion baht in revenue.
The spectacular event is a collaborative effort with the Ministry of Interior, the Bangkok Metropolitan Administration, TAT, and the Rangnam community. It perfectly exemplifies Thailand?s prowess in soft power, using creative tourism to enthrall visitors. The previous year saw King Power’s festivals rake in over 400 million baht, affirming Rangnam’s status as a creative economy hub. This edition promises to boost second-quarter visitor numbers by 20%.
Festival Highlights:
EPIC SPLASH! RANGNAM BEACH PARTY BY SUPERFLUID (April 13–15): Dive into the Songkran spirit with a beach party twist, flavored by electrifying performances from T-POP sensations such as LYKN, TRINITY, PERSES, 4EVE, Tahwu-Pittaya, Offroad-Kantapon, PRETZELLE, RETRO VISION, CYNDI, BROOKS, and more.
EPIC DANCE! Embark on a parade of colors and rhythm with captivating mini-concerts featuring:
- April 10: Jeff Satur, Ling Ling, Aom, Aim
- April 13: Apo-Nattawin, Win-Metawin, Tahwu-Pittaya, Offroad-Kantapon
- Mini Concerts: Tattoo Colour & PROXIE (April 10), SLOT MACHINE & Ink Waruntorn (April 11), Nont Tanont (April 12)
EPIC PLAY! Dive into a sea of fun with festival games such as:
- Conquer the Crystal Island: Spend THB 1,500 per receipt to win prizes.
- Surf of Happiness: Spend THB 1,000 per receipt for complimentary surfing.
- Thai Massage by the Beach: Spend THB 1,000 per receipt for a revitalizing massage.
EPIC FEAST! Savor the flavors from renowned vendors like Khun Ple Moo Krata, Ann Stir-fried Noodle, Alo Ha, Thai Thai Boat Noodles, DURI BURI, The Chaffeine, and CRAZY Talay Dong.
EPIC SHOP! Take advantage of exclusive deals:
- THB 15,000+ per receipt: Grab a 25% instant discount.
- THB 8,000+ per receipt: Receive a 20% instant discount.
- King Power Members: Spend THB 50,000+ net per receipt for a round-trip ticket to Hong Kong, while stocks last.
These fantastic promotions are valid from April 1st to 15th, 2025, and can be enjoyed at King Power Rangnam, Srivaree, and Phuket, or through online shopping at www.kingpower.com or the King Power App.
For those seeking further information, reach out to the KING POWER Contact Centre at 1631.
This festival sounds like an amazing blend of traditional and modern culture. I’m thrilled that Thailand is showcasing its cultural prowess on such a large scale!
It’s amazing, but I hope the focus on shopping and profits doesn’t overshadow the cultural aspects of Songkran.
Good point, but I think combining culture with commerce could boost tourism and help local businesses thrive.
As long as it respects traditional values, I’m all for it! More tourists mean more economic growth.
The festival might put off those who want a more authentic, less commercialized Songkran experience.
I understand that concern, but festivals evolve over time. Those seeking authenticity can possibly find smaller, local events.
Anyone else concerned about the environmental impact of such large events? I hope they’re considering sustainability.
Absolutely! Festivals can create a lot of waste and water issue needs to be monitored considering Songkran’s water usage.
Exactly, and cleaning up after should be meticulously planned to minimize any environmental footprint.
They should partner with environmental groups to ensure the festival is eco-friendly.
I can’t wait to see Jeff Satur and Ling Ling perform! It’s going to be epic!
I’m glad you’re excited but aren’t we focusing a bit too much on celebrities and concerts? There’s more to Songkran.
True, but these artists help attract international visitors, which is great for promoting Thailand globally!
It feels like they’re commodifying the Songkran festival with all these high-end shopping deals and concert hype.
It’s all about attracting tourists and boosting the economy! As long as it’s exciting, I’m in.
Fair enough, as long as local communities are benefitting and not just big companies lining their pockets.
Why make it a ‘global festival hotspot’? Isn’t Songkran about local traditions and connections, not just tourism numbers?
Travelers want unique experiences, and if Songkran can offer that on a global stage, why not?
Love that they’re doing mini concerts and parades for everyone. Hope families can enjoy this without feeling overwhelmed.
A festival aimed at shopping and tourism is kind of a letdown. Anyone else miss the old Songkran vibes?
I think it’s a smart move to collaborate with local authorities and the community for this event. Increased visitors could mean better resources for us too.
As long as they reinvest in the community and keep it sustainable, sounds like a win-win.
Exactly, investing in infrastructure and local engagement should be a priority.
Collaboration only works if all parties benefit, hope rural areas get a slice of this pie.
Having the Prime Minister kick off the festival adds a lot of prestige. It should really help draw attention.
Great to see our local culture getting the spotlight, but tourists need to respect and not just consume.
Food sounds like a highlight! Can’t wait to try all the delicious Thai delicacies at the festival.
What’s the point of the exclusive deals for spending high amounts? Does it align with Songkran’s spirit of equality?
That’s just business, Larry. They want to drive spending—a standard practice in retail strategies.
I get that, but it just feels a bit out of place with the festive spirit.
Such events tend to create a chaotic atmosphere; is there a way to manage the crowd better?
With the right planning and enough security, these events can be both safe and fun!