Imagine stepping into a world where every glance offers a scenic vista, a paradise nestled in the heart of the Northern province, brimming with rich culture, majestic temples, and nature in its most pristine form. This haven isn’t a figment of your imagination but the reality of several tourist hotspots in Northern Thailand. At the forefront of these destinations is the enchanting Chiang Mai, a place where the cool whispers of nature intertwine with the warmth of its people, creating a symphony that lures tourists, both Thai and international, especially when the high season unfolds its wings of joy.
The man with a vision, Paisan Sukcharoen, the esteemed President of the Northern Upper Region Hotel Association of Thailand, wears a smile brighter than the Thai sun, as he reflects on the surge in the tourism sector. “Chiang Mai’s current vibe is nothing short of spectacular,” he beams, talking about how the region is dancing to the rhythm of upward trends. According to him, it’s the gentle embrace of the cool weather that makes Chiang Mai a treasure trove for international visitors, leaving them spellbound and coming back for more.
Who are these globe trotters, you ask? Well, conjure images of Europeans basking in the golden sun, Scandinavians finding solace in the serenity, and South Koreans relishing the vibrant culture. Over the past year, particularly during the spellbinding year-end and New Year festivities, the influx of Korean tourists surged, mirroring the waves of Chinese visitors that had previously made Chiang Mai their go-to destination.
Let’s dive into the numbers for a moment, shall we? From bustling bazaars to tranquil temples, over 26,000 cozy accommodations under the umbrella of the Northern Upper Region Hotel Association of Thailand warmed the hearts of travelers. The New Year festivity alone turned the city into a melting pot of cultures, highlighting events like the Charming Chiang Mai Flower Festival, not to forget the mesmerizing spectacle of the recent Chiang Mai Flower Festival.
But wait, there’s more! Paisan unveiled another nugget of joy, revealing that the upcoming Chinese New Year festival this week has already seen over 60% of their rooms booked, a testament to the allure of Chiang Mai to Chinese tourists. This, he believes, is echoed by the visa-free entry policy, a breeze making the journey to this Northern paradise smoother for travelers.
Here’s a friendly reminder from Paisan to those dreaming of reveling in the water-soaked festivities of the Songkran festival come April – paint your plans early and secure your spot in this haven, for the wave of excitement is bigger than you can imagine.
Beyond the 26,000 rooms of the member hotels, let’s not forget the heartwarming embrace of an additional 50,000 to 60,000 rooms offered by the small to medium-sized establishments, non-members of the association but equally committed to painting your travel tales with hues of comfort and joy. Chiang Mai beckons, not just as a destination, but as a journey that promises to be as enchanting as the tales woven in its alleys. A journey where every moment is a brushstroke on the canvas of memories, etched in the heart of travelers forever.