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RIMOWA Unveils New Emerald Collection: Iconic Suitcase and Cross-Body Bag

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SInce its release, the RIMOWA Original suitcase has been a go-to companion for discerning travelers, revered for its iconic design and the German Maison’s masterful craftsmanship. Over the years, the case has been reimagined in a series of distinctive colors. Now, the collection continues to evolve, offering travelers a striking new option with the introduction of Emerald. Resonating with the natural beauty of the coveted stone, the RIMOWA Original suitcase’s metallic grooved surface now comes in a rich and captivating shade of green reminiscent of the gem. For a coordinated look, the new release is accompanied by a made-to-match RIMOWA Aluminum Personal Cross-Body Bag in the vibrant new hue.
Paired with the RIMOWA Original suitcase in Emerald, the seasonal capsule collection echoes the natural qualities cherished in the stone, with RIMOWA’s emblematic grooves mirroring the intricate inclusions that lend emeralds their unique character. The gleaming aluminum exterior of both novelties gives further depth to the color, evoking the allure of a precious gemstone.
To celebrate the launch of the collection, RIMOWA unveils a campaign set in a fictional universe where Emerald takes center stage. There, the RIMOWA Original suitcase becomes a portal into a realm that celebrates the beauty of the gem, embodying the collection’s essence. This imaginative landscape, created by artist Jean-Jacques Balzac, is inspired by the vibrant green hues of the gem and futurist architecture, seamlessly blurring the boundaries between the real and virtual.
The new Emerald hue is available in three different sizes across the RIMOWA Original collection, including Cabin, Check-In L, and Trunk Plus. The German Maison’s considered approach to craftsmanship is apparent across the new seasonal suitcase offering, from the stage-free telescopic handle and RIMOWA-pioneered Multi-Wheel system to the TSA-approved locks to secure belongings during travel.
The collection also features RIMOWA’s Flex Divider, a compression system that allows travelers to pack more whilst keeping items in order. Crafted for a lifetime of meaningful journeys, the seasonal suitcase collection benefits from the German Maison’s lifetime guarantee.
The RIMOWA Personal Aluminum Cross-Body Bag in Emerald’s interior features two open compartments, a zipped pocket, and three card slots to keep daily essentials safe, color-matched to the bag’s exterior. A removable leather strap comes in a complimentary shade of green.
Starting 27 June 2024, the RIMOWA Original Cabin in Emerald (THB 46,600), the RIMOWA Original Check-In L in Emerald (THB 58,500), the RIMOWA Original Trunk Plus in Emerald (THB 76,000), and the RIMOWA Aluminum Personal Cross-Body Bag in Emerald (THB 53,000) will be available at RIMOWA stores and online at RIMOWA.com.

36 Comments

  1. Anna Johnson June 24, 2024

    I love this collection! The emerald color looks so luxurious. Perfect for my upcoming travels.

    • TravelsWithTom June 24, 2024

      Are you serious? These prices are ridiculous. Almost $1500 for a suitcase?

      • Anna Johnson June 24, 2024

        Quality comes at a price. RIMOWA’s craftsmanship is unmatched.

      • City Wanderer June 24, 2024

        Agreed. It’s an investment for those who travel a lot and want something reliable and stylish.

    • ecoWarrior June 24, 2024

      How sustainable is this though? Aluminum mining is terrible for the environment.

      • Anna Johnson June 24, 2024

        I think RIMOWA has sustainability initiatives. Plus, a high-quality suitcase means you won’t need to replace it often.

  2. Mike84 June 24, 2024

    This is just another way to sell overhyped, overpriced products to gullible people. Plenty of good luggage options that cost less.

    • Sarah K June 24, 2024

      Sure, but do they offer the same level of durability and craftsmanship? Sometimes you get what you pay for.

    • tech_traveler June 24, 2024

      I’m sticking with my $100 Samsonite; works just fine.

  3. Rebecca Smith June 24, 2024

    The cross-body bag in emerald is stunning. Matches my style perfectly.

    • Stephanie J. June 24, 2024

      Totally agree, it’s so chic, but TBH also insanely expensive for a small bag.

    • luxurySeeker June 24, 2024

      Not only is it beautiful, but it’s also practical. The design is exquisite.

  4. Dmitry June 24, 2024

    The campaign set in a fictional universe sounds so pretentious. Just focus on the product.

  5. Wanderluster June 24, 2024

    Emerald is a bold choice! It’s nice to see some fresh color options.

    • Katie June 24, 2024

      Bold? More like gaudy. Classic black or silver would’ve been better.

      • Wanderluster June 24, 2024

        I guess it’s a matter of personal taste. I think it’s refreshing.

  6. James L June 24, 2024

    I don’t get the hype. My luggage gets tossed around so much, it wouldn’t stay scratch-free for long.

  7. Kimberly June 24, 2024

    Just ordered mine! Can’t wait to travel in style.

    • travelbug June 24, 2024

      Did you just win the lottery? That’s a lot to spend!

  8. greenfan June 24, 2024

    Emerald is my favorite color! Finally a suitcase that isn’t boring.

    • Chris H June 24, 2024

      It’s a nice option, but I agree with some folks here that the price is too steep.

  9. DocTravel June 24, 2024

    As a frequent flyer, investing in good luggage is worth every penny. RIMOWA has never let me down.

  10. Will June 24, 2024

    Are these suitcases really worth three times the price of regular ones? Hard to believe.

    • Gina M. June 24, 2024

      It’s not just about the brand; it’s about the materials and craftsmanship.

  11. Enthusiast June 24, 2024

    Looking forward to the official launch date. Planning to grab the Check-In L.

  12. Olivia B June 24, 2024

    Honestly, this just feels like a cash grab. How many colors do we need?

  13. Sarah K June 24, 2024

    Jean-Jacques Balzac’s fictional universe for the campaign sounds intriguing. Art meets travel!

    • TommyG June 24, 2024

      Art? Looks like marketing mumbo jumbo to me.

    • Rebecca Smith June 24, 2024

      It’s a unique way to showcase the new collection, which is quite creative.

    • Sarah K June 24, 2024

      Exactly! Bringing imagination into a standard product launch is a breath of fresh air.

  14. Kevin June 24, 2024

    A lifetime guarantee is a pretty good deal, but I’ll wait for the sale season.

    • Susan June 24, 2024

      Good luck! These items are rarely discounted.

  15. Leo_M June 24, 2024

    The multi-wheel system is fantastic. Makes maneuvering through airports a breeze.

  16. Lucia D June 24, 2024

    The Trunk Plus size is perfect for long trips. I might just splurge this time.

    • Mike84 June 24, 2024

      Splurge is right! Hope you don’t get tired of the color.

  17. HistoricTraveller June 24, 2024

    This looks like another marketing gimmick to me. Different color, same product. Move along.

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