Pasinee Limatibul (centre), Chairman of ICONSIAM Co., Ltd., and Ratirod Chulajata (third right), Deputy CEO of the esteemed SIRIVANNAVARI Brand, graced the grand opening of “ICONCRAFT Thai Textile Hero 2024” at the elegant ICONLUXE Hall, nestled on the 1st floor of the renowned ICONSIAM. This exclusive event, a true celebration of Thai artisanship, was brilliantly orchestrated by ICONCRAFT, a vibrant space dedicated to showcasing sublime Thai craftsmanship, in proud partnership with SIRIVANNAVARI.
The highlight of the evening was the much-anticipated launch of the chic “S’CRAFT: Craftsmanship 2024” Thai textile bag collection. This collection is undeniably breathtaking, adorned with meticulously embroidered bags and accessories crafted from luxurious Thai silk, masterfully created by the artisans at SIRIVANNAVARI Atelier & Academy. Each piece in this collection is a tribute to the unparalleled beauty of Thai silk and is made in honour of Her Majesty Queen Sirikit, the Queen Mother, marking her 92nd birthday, and in joyous celebration of National Thai Textile Day.
The event brimmed with elegance and excitement as it was attended by notable personalities in the industry. Pictured at this glittering event are (from left to right): Parisa Chatnilbandhu, Executive of ICONCRAFT; Usara Yongpiyakul, Chief Executive Officer of the Retail Business Group at Siam Piwat Co., Ltd.; Katevalee Napasab, Director of ICONSIAM Co., Ltd.; Pasinee Limatibul, Chairman of ICONSIAM Co., Ltd.; Ratirod Chulajata, Deputy CEO of SIRIVANNAVARI Brand; M.L. Songlak Svasti, a distinguished member of the Board of Directors of SIRIVANNAVARI Brand; and Thanchanok Phagudom, an esteemed member of the Board of Directors of SIRIVANNAVARI Brand.
The “S’CRAFT: Craftsmanship 2024” collection is more than just a showcase of exquisite textile artistry; it is a vibrant homage to Thai culture and its rich artistic heritage. With every intricately embroidered pattern and every silken touch, the collection tells a story of tradition, honouring the legacy of Thai textile craftsmanship while pushing the boundaries of contemporary fashion.
Guests at the event were treated to an immersive experience that beautifully combined tradition with modernity. The ambiance in ICONLUXE Hall was electric, with the air abuzz with admiration and appreciation for the stunning exhibition before them. Attendees marveled at the delicate handiwork, each piece reflecting hours of intricate craftsmanship and a deep respect for cultural heritage.
As the night unfolded, there was a palpable sense of pride and joy, not just for the impressive display of creativity, but also for the celebration of a nation’s artistic soul. It was a night where history and innovation danced together, weaving a tapestry that was as culturally significant as it was visually stunning.
“ICONCRAFT Thai Textile Hero 2024” is not just an event; it’s a heartfelt tribute to the spirit of Thai craftsmanship, an ode to the artisans who breathe life into threads and fabrics, and a celebration of the nation’s enduring love for its cultural roots. This distinguished event has set a high bar for future celebrations, reminding us all of the beauty and elegance that lies in preserving and honouring our artistic traditions.
Wow, this event sounds so elegant! Thai silk is truly one of a kind.
Totally agree! I got a Thai silk scarf last year, and it’s stunning.
But isn’t Thai silk kinda pricy though? Not everyone can afford it.
True, it is a bit on the expensive side. But sometimes it’s worth investing in quality.
Quality over quantity any day! Thai silk is an art form.
Agreed, Sophie! Supporting artisans keeps traditions alive.
It’s nice that they’re honoring Queen Sirikit, but are these events really accessible to the average Thai person?
Good point! These high-profile events often seem out of reach for most people.
Perhaps it’s more about cultural preservation and less about accessibility?
True, Esme, but cultural preservation should be inclusive, so everyone can appreciate and participate.
The craftsmanship sounds amazing! But how much of this is just marketing?
That’s a cynical view, Ravi! Sometimes, it’s about showcasing talents.
Agree with Ravi. These events often have a hidden agenda.
Thanks, ArtLover78. Transparency in these celebrations would be nice.
National Thai Textile Day and Her Majesty’s birthday commemorated in such a grand manner makes me proud of my heritage.
I wish we had similar events celebrating traditional crafts in my country.
I attended the event, and it was surreal! The ambiance and the craftsmanship were top-notch.
I love seeing traditional crafts being celebrated. However, I hope the artisans themselves are appropriately compensated.
That’s a good point, Chris. Often artisans don’t get their fair share.
From what I heard at the event, they seemed very appreciative of their work being recognized. Financial transparency would be great though.
Those embroidered bags looked fabulous. Does anyone know the price range?
I heard they start at $200. Pretty steep but worth it!
Ouch, but they do look gorgeous. Might save up for one.
Not sure I understand all the hype about Thai silk. Looks like regular silk to me.
Samuel, Thai silk has a unique texture and sheen that’s incomparable. You have to see and feel it to understand.
Maybe I’ll need to check it out in person. Thanks for the info.
I love how events like these bring global attention to local artisans. Cultural appreciation is so important.
All this emphasis on tradition is great, but how does it help modernize the country’s economy?
Preserving tradition can go hand in hand with modernization, Mike. Innovation can emerge from traditional techniques.
Fair point, Claire. Just hope there’s a balance.
I’m so inspired by Thai craftsmanship. Planning to visit Bangkok to see this collection in person!
I hope they continue to hold these types of exhibitions. It’s a great way to keep younger generations interested in their heritage.
As much as I love these events, I wish there were more support for struggling artisans.