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Thaksin Shinawatra Urges Tax Reforms to Protect Thailand’s Car Industry from EV Invasion

Could Thailand’s flourishing car industry be under threat from the accelerating rise of electric vehicles (EVs)? It’s a question weighing heavily on the minds of industry experts and politicians alike. Amidst the rumble of revolution, former Thai Prime Minister, Thaksin Shinawatra, is waving a red flag, sounding the alarm for potential risks and urging a protective stance towards local car manufacturers. His clarion call? Implement drastic tax reforms to shield homegrown heroes from foreign incursions.

In an impassioned rally to preserve Thailand’s coveted automotive sector, Thaksin is advocating for a hefty excise tax on imported EVs that skimp on local content. It’s his strategy to fend off foreign rivals muscle-bound by free trade pacts, particularly the ASEAN-China FTA, which have opened the floodgates to an inundation of cheaper, zero-tariff EVs. Thaksin proposes that these alien invaders meet a certain quota of local components, envisioning something as elementary as locally-crafted car seats, to keep the engines of Thai productivity humming.

Photo courtesy of Bloomberg

Fueling this vigor, Thailand’s Excise Department has fired up their own initiative: a revision of the nation’s excise tax tapestry. Under the new blueprint, cars built largely with Thai love and labor will enjoy a tax break compared to their fully-imported cousins. This is a strategic lure to coax manufacturers into weaving more local components into their wheels, thus nurturing Thailand’s own industry. Deputy Finance Minister, Paopoom Rojanasakul, eloquently stated, “The goal is to support the domestic auto parts industry by encouraging the use of locally made components.” The nation’s steering wheel is firmly grasped, but analysts hint that these policies might also act as a preemptive brake against potential tariff tiffs with the United States, which could jam up Thai exports.

Photo of Paopoom Rojanasakul courtesy of Bangkok Post

In the midst of the tariff tango, economist Sompop Manarungsan asserts that America’s reduced tariffs won’t exactly rock Thailand’s automotive boat. U.S. automakers are already grappling to keep up with Southeast Asian counterparts when it comes to part prices and slick designs. The American presence is minimal, even in tariff-tolerant lands like Japan, making their impact gentle at best. As Thailand maps its route to becoming an EV production dynamo, challenges arise along the path.

From 2022 to 2024, EV registrations leapt like a performer at Songkran, with BEVs, PHEVs, and HEVs taking center stage. The government’s commitment to the EV cause is unwavering, a magnetic force drawing substantial investment into production infrastructures. Yet, despite this domestic growth spurt, the intensity of foreign competition prompted some Chinese manufacturers to retreat, paying the penalty of unmet local production requirements.

As the clock ticks towards 2030, Thailand stands firm in its resolve to become the vanguard of EV exports in Southeast Asia, focusing the spotlight firmly on locally sourced components to reinforce its industry and preserve the planet. This grand vision is tied up with continued investment in factories, charging stations, and cutting-edge battery technology. The journey promises to be as electrifying as the vehicles themselves—charged with innovation, determination, and a hefty dose of national pride.

As Thailand races into the future, its strategy to blend tradition with innovation may well place it at the forefront of the Southeast Asian EV leaderboard. It’s more than just dollars and data; it’s a tribute to the Thai spirit—a savvy pursuit of growth without compromise. Let’s buckle up for the ride and see where this electrifying journey will lead.

21 Comments

  1. Sandra89 August 2, 2025

    Thaksin’s proposal for tax reforms is just another way to prop up old industries at the expense of innovation. Why not support the EV industry directly instead?

    • John D August 2, 2025

      Because we need to protect Thai jobs and industries first! Foreign EVs will decimate our local market if we’re not careful.

      • EcoWarrior35 August 2, 2025

        But by supporting local EV manufacturing, we can create even more jobs that are future-proofed. We can’t cling to the past!

    • Sandra89 August 2, 2025

      Innovation often faces resistance at first. But it’s necessary for progress. We’ll adapt and thrive by embracing new tech.

  2. KapChaiLover August 2, 2025

    This sounds like a case of protectionism disguised as patriotism. Why not welcome all competition and let the best technology win?

  3. ThaiTiger123 August 2, 2025

    I’m in favor of boosting local production, but won’t these taxes just end up increasing car prices for Thai consumers?

    • Paopoom Fan August 2, 2025

      Paying slightly more for cars that support our economy seems fair to me. It’s an investment in our country’s future.

    • Economist372 August 2, 2025

      Indeed, market distortions can sometimes lead to higher prices. But balanced policies can ensure long-term benefits.

  4. EVenthusiast August 2, 2025

    Thailand should aim to be the leader in the EV market in Southeast Asia. These tax policies could hold us back.

    • John D August 2, 2025

      Or it could push us forward by nurturing our own EV brands. It’s about finding the right balance.

  5. Helen65 August 2, 2025

    Thaksin always seems to push for the controversial. Can’t deny he makes people think, though.

  6. TechSavySara August 2, 2025

    What’s next with Thaksin around? Gas cars held back progress, and now EVs are being sidelined too! What do you guys think will happen by 2030?

  7. Wanchai B August 2, 2025

    Remember, locals first. Thai people need jobs more than having fancy cheap foreign cars.

  8. Sandra89 August 2, 2025

    But if we focus on only local industries, we’ll miss out on international opportunities. We need a broader perspective!

    • ThaiTiger123 August 2, 2025

      True, Sandra. We need to find a way to combine both local support and international trade.

  9. CaesarAugustus August 2, 2025

    Thaksin is right; the car seats metaphor is perfect. We need some parts to be 100% Thai for pride and practicality.

    • EcoWarrior35 August 2, 2025

      Even if car seats are Thai made, engines aren’t. Let’s prioritize high-tech parts over symbolic items!

  10. Larry Davis August 2, 2025

    If America isn’t a threat, then maybe our focus should be on what really affects us. Is Thaksin deflecting from actual issues?

  11. Sandra89 August 2, 2025

    What do you think about the Chinese manufacturers leaving? Too harsh or fair for their unmet production targets?

  12. MotorheadMax August 2, 2025

    Thailand’s trying to make its mark with EVs while grappling with foreign dynamics. The transition won’t be smooth but it’s worthwhile.

    • Paopoom Fan August 2, 2025

      Exactly! Embracing the challenge is what will position us as a leader, not follower.

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