RML (Raimon Land Public Company Limited), a trailblazer in the world of luxury and ultra-luxury real estate development in Thailand, recently teamed up with Euro Creations, a distinguished provider of upscale furniture and lifestyle products, to unveil the iconic Italian brand, Poltrona Frau. This grand introduction took place during the ‘Exclusive Unveiling of the Poltrona Frau Bangkok’ event, which celebrated the opening of a brand new Monobrand Store. Imported by Euro Creations, this fresh addition is nestled in the chic locale of Thonglor Soi 5, where RML’s premium customers were given the first-look privilege of experiencing this exceptional showroom.
Commenting on this collaboration, Mr. Korn Narongdej, Director and Chairman of the Executive Committee of RML, stated, “This event encapsulates the shared conviction of RML and Euro Creations to deliver an unparalleled lifestyle experience to our cherished customers. We believe selecting a residence transcends mere home-buying; it’s an investment in an ideal lifestyle. Merging RML’s expertise in luxury real estate with Euro Creations’ dominance in luxury living, we are thrilled to provide world-class furniture and lifestyle offerings that elevate our customers’ experiences to new heights.”
Mr. Korn elaborated further, saying, “Poltrona Frau transcends the Italian furniture brand—the name itself is synonymous with the artistry of timeless craftsmanship and impeccable quality. We are over the moon to offer RML’s top-tier customers the honor of being the first to explore this Monobrand store, a gesture of gratitude for their ongoing trust and support.”
Kevin Gambir, CEO of Euro Creations Public Company Limited, delved into Poltrona Frau’s illustrious legacy, sharing, “Since its inception in 1912, Poltrona Frau has gained global acclaim for its peerless mastery in leather craftsmanship. The brand’s artisanal techniques adhere to the utmost quality standards, finessing leather interiors for high-end brands like Ferrari, Lamborghini, and Rolls-Royce, as well as in the exclusive yacht and aviation domains, firmly establishing its reputation as the leather expert par excellence.”
Mr. Kevin also unveiled a special treat for RML’s elite customers: an exclusive showroom tour led by Poltrona Frau experts, complemented by an Ikebana flower arrangement activity that harmonizes with the brand’s collection. The event enveloped guests in an Italian-inspired ambiance, replete with culinary delights and refreshing beverages, all under the ‘Italian Vibe Experiences’ theme. The evening was enhanced by Steinway & Sons, whose timeless piano pieces wove an aura of luxury akin to ‘La Dolce Vita’. Poltrona Frau sweetened the experience further with exclusive privileges for RML’s distinguished clientele. “We truly hope our esteemed clients relish this extraordinary experience, tailored meticulously with them in mind,” added Mr. Kevin.
RML remains steadfast in its commitment to crafting unique and inviting experiences for its valued clients. To keep abreast of the latest updates and events, follow RML’s journey on social media at linktr.ee/raimonland or by scanning the QR code below. Come, embark on this luxurious journey with RML and experience the lavish lifestyle that awaits.
This partnership sounds like a major win for Bangkok’s luxury scene. Poltrona Frau is a big deal in the furniture world!
Absolutely, Anna! Their craftsmanship is unmatched. But do you think there’s really a market for such high-end stuff in Bangkok?
I think so! Bangkok has a growing affluent class that loves luxury. But, it might be a niche market.
Also, Thonglor is a hotspot for luxury lovers, so it’s a strategic location.
I’m not sold on this. Isn’t it just another gimmick to make rich people spend more money?
I love the idea of blending furniture shopping with experiences like the Ikebana activity. Makes the shopping trip memorable!
It’s clever marketing. Engage customers with new experiences, it makes them feel exclusive!
I agree, but it’s those exclusive perks that justify the price for some.
Right, Rob S! Also, it’s a touch of culture which makes it more than just shopping.
Why all the fuss about Italian furniture? Aren’t local brands good enough?
Local brands are great, Jerry08! But sometimes people want the prestige of international labels.
It’s all about status for some folks, honestly.
Poltrona Frau working with Ferrari and other top brands shows quality. But does quality always justify high prices?
Quality often is a matter of perception. For some, the history and craftsmanship are worth it.
Interesting point, KevinJ. I think people pay for the story behind the brand as much as the product.
True. If people find value in the story and feel special, that’s all that matters to them.
Can’t wait to check it out! Thonglor’s vibe is perfect for this kind of store.
Gosh, the carbon footprint of these international brands must be huge! What about sustainability?
Interesting point. They should totally focus more on eco-friendly practices.
I think some luxury brands are trying to move towards sustainable materials, but it’s a slow process.
Thailand stepping up in the luxury market game. But how does it affect local businesses? Is it too westernized?
It does bring in global appeal but local artisans might lose out. More balance is needed.
Luxury or not, comfy furniture is vital! Let’s see if Poltrona Frau matches comfort with style.
Do rich people really need fancier stuff to buy, or is this about ‘keeping up appearances’? Seems excessive.
It might seem excessive, but luxury often caters to emotional desires rather than necessities.
Does anyone know if this aligns with Thailand’s broader economic goals? Impressive but perhaps misaligned?
I’m excited about the store opening, but these events feel too exclusive. They should be more open to public!
Love that Steinway & Sons was included; it adds an elegant feel to the event. Classical music never goes out of style!
Classical music elevates any event! It’s universally sophisticated.
Hope this boosts tourism in the area. Thonglor could use the buzz during these times.