Siam Piwat and Huawei Revolutionize Thai Tourism with ONESIAM Global Visitor Card

Thailand’s tourism industry is pulling out all the stops, rolling out the red carpet in a vibrant bid to woo high-spending travelers in what is becoming an increasingly cutthroat global travel arena. Imagine an elaborate tango between retail prowess and tech brilliance; it’s happening right now as Siam Piwat Group teams up with Huawei in a collaboration that promises to redefine how Chinese tourists experience the always inviting Land of Smiles.

Siam Piwat, the visionary cornerstone behind retail meccas like Siam Paragon and ICONSIAM, has stepped into a thrilling new partnership with tech colossus Huawei to unveil the game-changing ONESIAM Global Visitor Card. This isn’t just a run-of-the-mill shopping discount card; it’s a passport to “experiences beyond expectations.” Leveraging Huawei’s formidable HarmonyOS platform, which flaunts an impressive user base surpassing 400 million in China alone, this card is destined to be a game changer. Amporn Chotiratchakul, the astute Managing Director of Business Support at Siam Piwat, declares this leap a pivotal milestone.

“Collaboration is not just a strategy but a necessity,” Amporn effuses. “Siam Piwat Group’s commitment is not merely to grow but to weave a tapestry of sustainable success; and what better way than synergizing with like-minded, forward-thinking partners globally? The goal is simple yet profound: to curate experiences that transcend ordinary expectations.”

Here’s the magic bit: for Huawei smartphone users, the card is just a tap away, courtesy of single sign-on integration. Unlocking this digital treasure chest, cardholders will revel in exclusive privileges across a hive of over 150 partners including iconic names like Thai Airways, the Tourism Authority of Thailand, Kempinski Hotels, Merlin Entertainments, and the ever-reliable Grab. Zhao Ye, Huawei’s savvy Head of Business Development and Strategic Partnerships for Asia Pacific, couldn’t be more timely. “The burgeoning brigade of new-generation Chinese globetrotters isn’t just seeking travel—they’re hunting for convenience, for premium, and for uniqueness. It’s about curating their story, and our data, technology, and content trifecta will forge an elevated experience for these discerning wanderers.”

But wait, there’s more than just shopping discounts. Imagine having a personal concierge nestled right in your pocket, facilitating travel tidbits, offering digital coupons, fielding emergency calls, and rolling out promotions refined just for you. That’s the promise of this card. Huawei is also sprucing up Siam Piwat’s marketing game with futuristic tools like Quick App, Petal Ads, and Skytone, to seamlessly weave this narrative for Chinese visitors, as reported by Money and Banking Online.

Amporn beams about the goal behind the alliance, “Our mission is to craft an ecosystem where success is shared. We’re moving forward with partners who are equally passionate about breaching the confines of conventional experiences.” Backing this audacious initiative is Thailand’s government, hailing it as an exemplar of public-private symbiosis. Thapanee Kiatpaiboon, Tourism Authority of Thailand’s forward-thinking Governor, lauds Siam Piwat as a luminous beacon, lighting the path through innovative strategies to draw quality tourists and bolster the nation’s economic landscape.