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Thailand’s Motorcycle Market Acceleration: 1.72 Million Sales and Loan Limit Effects

Welcome to the bustling world of Thailand’s motorcycle market, where the hum of engines and the clink of sales are as vibrant as the country’s famed street markets. Fasten your helmets, dear readers, as we zoom through the latest figures: a whopping 1.72 million vehicles have been sold in the Land of Smiles from January to November of 2023. That’s a hair-raising 4.67% climb compared to the same time in the previous year, and with December’s numbers revving up, we’re throttling towards an impressive finish line of 1.85 to 1.9 million motorcycles for the year. Vroom, vroom!

But wait, there’s a twist in the tale! Come January 9th of the previous year, Thailand’s monetary mavens threw a spanner in the works with an announcement that would set the maximum interest rate for bike loans at a strict 23%. Banks and lenders had to hit the brakes, peering through their financial spectacles to examine borrowers with the precision of a mechanic tuning a carburetor. So, what’s the aftermath? The streets could get a little quieter with non-performing loans potentially roaring up to 5-7% this year. Yikes!

Now, if you’re like me and wonder what fuels motorcycle sales in this tropical kingdom, it’s not just the scent of spicy street food or the allure of open roads. The answer lies in the rolling fields and abundant harvests. Yes, the agricultural sector is like the nitrous oxide to the motorcycle market, propelling sales forwards. But let’s not get ahead of ourselves – the boost from the tourism and export sectors is more like a gentle push rather than a full-speed pedal to the metal!

Speaking of money matters, 2023’s moto-loan landscape is revving to hold steady at a cool 80 billion baht! Digital lending, the savvy sidekick of the financial world, is lending a helping hand to those with thinner wallets, ensuring they’re not left in the dust. But it’s not all smooth riding; loan approvals might just skid down to 50% and loan handouts could drop by 10-15%. It seems financial institutions are tightening their helmets and their loan inspections.

Behind the scenes, the agents with eagle-eyes are keeping tabs on some sneaky behavior that may have inflated last year’s sales. Scammers have been revving their deceitful engines, purchasing these two-wheeled wonders only to flip them for a quick profit in unsuspecting neighboring lands, or letting them fall into the hands of the auctioneer’s hammer. Naughty, naughty.

In a curious turn of events, dodging payment installments and letting these mechanical steeds be repossessed for auction has backfired spectacularly. The result? The asking price of auctioned bikes has plummeted faster than a lead balloon. And if you’re looking for proof, look no further than the spike in auction action—an increase that’s hit the throttle thrice as hard as before.

There you have it, folks – a wild ride through the twists and turns of Thailand’s motorcycle market. Will the engines of growth keep purring, or will they need a tune-up? Stay tuned, and keep your eyes on the road for what’s coming around the corner in this high-octane economy!

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